Deliver Key Messages Without Service Disruption

Shut off revenue leakage and increase ARPU with Campaign Manager.

Deliver Hyper-Targeted Messages that get Results

Are overdue payments making a dent on cash flow? Is the marketing team struggling to reach a specific customer segment?

Campaign manager delivers targeted messages to boost debt collection, upselling activities, and other marketing campaigns to customers through set-top boxes or a captive portal.

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Increase Debt Collection

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Deliver Effective Upselling and Cross-Selling Campaigns

Campaign Manager Features

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FLEXIBLE MESSAGE DESIGN TOOLKIT

Easily personalize messages to fit needs. Organize content in an intuitive graphical manner, add links, images, headings, and much more.

SMART MESSAGE DELIVERY MECHANISM

Use delivery algorithms to prioritize messages and ensure the correct targeting. Messages can be sent directly to STB or to the user’s browser.

RAPID & SEAMLESS INTEGRATION

Using web services, CRM and Billing systems can easily assign and deliver messages and notifications independently of the provisioning system, reducing deployment times and accelerating the time-to-market.

QX DELIGHT

No need to reboot the CM or alter Config files. The built-in policy server uses PacketCable Multimedia standard 1.0 and 2.0 to redirect cable modem traffic. Avoid interrupting customers media consumption with STB delivery options.

Campaign Manager Can Be Used For

Debt Collection

Direct Messaging To STB

Automated Campaigns

Upselling Microsite

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