Data-Driven Intelligence: A Must Have for all Apps

If I could install only productive applications on my phone, I would easily choose WAZE first. In my opinion, it’s one of the few ones that meet its objective. The prescriptive dashboard finds a route (solution) between a range of variants while optimizing my resources (time and gasoline).

What does a good, stable gaming Internet connection require? Learn everything on our blog post How Do Internet Issues Affect Gaming?

Dashboards are a unique and powerful way to present data-driven intelligence, by data visualization techniques. It shows relevant and actionable information. As well as tracking statistics and key performance indicators (KPIs). The panels must present the most relevant information in a quick and easy format that can be scannable at a glance.
The ultimate goal of the dashboard is to create value, implied in its analytical capacity. The user needs an accurate answer to understand what happens, why is happening and even what may happen. These variants are what we know as descriptive, predictive and prescriptive Analysis.

Descriptive and Diagnostic Dashboard

When we hear about dashboards, we think of an interface with tools such as gauges, indicators, charts, and tables and graphs. We use it to know the state of a system and identify a problem. But also to have an overview of what has happened and is happening, known as descriptive dashboards. Those types of panels are the common denominator in the industry.

Predictive Dashboards

With technologies like data mining, clustering, machine learning, and others, we can create models to predict what is going to happen in advance. Predictive dashboards allow us to look into the future and understand how our environment can evolve. We can go beyond a simple diagnosis, thus managing to anticipate events and fix them on time.

Prescriptive Dashboards

An even greater evolution is the prescriptive dashboards. They show not only predictions but also indications on what to do to overcome a specific situation. With the help of simulation and optimization processes, these dashboards display how to meet an objective.
This is what we see in applications as WAZE that shows us our location and speed (Descriptive). Allows us to zoom, see the current traffic in different areas and check the location of accidents (Diagnostic). Know the time it will take to get to our destiny (Predictive). Finally, it advises which route is the best and the indications to reach our destination (Prescriptive).
As we see, a system that only provides information is not enough. The real benefit is to offer concrete solutions to the users, attending their real needs, guiding them step by step until they reach their goal.

What does a good, stable gaming Internet connection require? Learn everything on our blog post How Do Internet Issues Affect Gaming?

You may also like

Star Wars Business

5 Business Lessons We Can Learn From Star Wars

Telcos BI

Tracking Telcos BI automatically

Business Intelligence Tools

Business Intelligence Tools – A Competitive Advantage for Organizations